SnapchatSocial Media

What Are Subscriptions on Snapchat?

What Are Subscriptions On Snapchat

Snapchat, with over 332 million daily active users, has much more to offer than funky filters. If you are a Snapchat noob, you probably don’t know anything about its features beyond messaging friends. But the social media platform is rolling out new features daily to keep users entertained.

Snapchat subscriptions are one latest feature, and you will find it after you proceed to view Stories on the app. When you view Stories on the app, the first section will include stories from friends. The second section will consist of stories from people you have subscribed to.

This section will include no stories if you haven’t subscribed to anyone on Snapchat.

We understand that you have a lot of questions surrounding this innovative feature. Let’s get deep into the article to explore everything about Snapchat subscriptions.

Understanding the Snapchat Subscription Feature

The subscription feature on Snapchat will remind you of YouTube Subscriptions, and they both work the same way. The feature lets you follow your favorite brands and creators on the platform. As a result, it becomes easier for you to view the content they post.

Like YouTube, you can subscribe to other brands without paying any fee. You can handle all your subscriptions from the discover tab on the app. The Discover button is available in the right corner of the app.

How To Subscribe to Accounts on Snapchat

When you wish to subscribe to a creator’s account on Snapchat, you must stick to the following steps.

  1. Open the Snapchat app.
  2. Select the icon on the top right corner of the screen to proceed to the discover section. The section includes stories from friends and every creator you have subscribed to.
  3. Scroll down to find content that you would like to subscribe to. You can also use the search bar to locate specific creators. Once you find someone you want to subscribe to, you must consistently press on the tile. It will open the menu from where you should toggle on “Subscribe”.
  4. Select the “Done” option. After that, all the subscriptions are listed under the “Discover” tab. You will have to select the subscription title to watch their stories.

Do you want to get notifications when one of your subscriptions posts on Snapchat? You will have to proceed to the “Manage Subscriptions” section by clicking on the three dots on the “Discover” tab.

What Happens When You Unsubscribe to Someone on Snapchat?

When you unsubscribe to someone on Snapchat, you can no longer view their content. If the creator has a small account, they might realize that you have unsubscribed to them. If they scrutinize who viewed their story, your name will no longer appear on the list.

Snapchat does not send a notification to the person when you unsubscribe from their account. Therefore, anyone with a huge subscription base won’t even realize you are gone.

Can People You Have Subscribed to View Your Story?

You can subscribe to someone only when they haven’t added you as a friend. Since they haven’t added you, your stories won’t be visible to them. Once you subscribe to someone on Snapchat, they can’t subscribe to your account.

If you set the privacy of your stories to friends, the user won’t be able to view your stories. But if you choose the story set as public, they have a chance of being able to see your stories. But for that, the person will have to look for your profile from the search bar and click on your profile to view the story.

They might also be able to see your story when some other user sends it to them. If someone shares your story using the remix tool, the person you have subscribed to might be able to view your story. Otherwise, you will have to get them to add you as their friend to make them watch your story.

Reasons You Are Unable to View Subscriptions on Snapchat

When you cannot watch your subscriptions on Snapchat, there might be a few reasons behind it.


A failure in the Snapchat system might prevent you from watching your subscriptions. You can try some troubleshooting steps to fix the bugs.

You Have Unsubscribed to Everyone

If you have unsubscribed to everyone on Snapchat, the subscriptions section will be empty. In such a situation, you will only be able to view stories from friends.

Finished Watching All Content

It might happen that you have watched content from everyone you have subscribed to. In that case, you will have to subscribe to more people to get fresh content.

People You Haven’t Subscribed to Aren’t Posting

This is a no-brainer because when the creators don’t post anything, you will have nothing to see.

No Internet Connectivity

Due to no internet connection or a poor network, the stories posted by people you have subscribed to might not load.

Snapchat Downtime

Due to routine maintenance or issues with the server, Snapchat might be down. In that case, you might not be able to use any feature on the app.

Final Thoughts

Snapchat subscriptions are a fun way to watch content posted by all your favorite creators. Subscribe to your favorite accounts on Snapchat today and have fun watching them.

Frequently Asked Questions

What is the difference between Snapchat friends and subscriptions?

Snapchat subscriptions are people who haven’t added you as a friend. Usually, people subscribe to corporate brands and social media influencers on Snapchat.

How can I get people to subscribe to my account?

You will need a public Snapchat account for people to subscribe to.

How can I increase my subscribers on Snapchat?

To increase your subscriber base on Snapchat, you must keep creating exciting content. People will only be interested in watching your content when it’s unique and captivating.

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top